A Research of Beer Consumer Behavior and Market Positioning based on the student of Fu-Jen Catholic University
碩士 === 輔仁大學 === 應用統計學研究所 === 92 === In recent years, the proportion of beer’s consumers in Taiwan doesn’t increase. It is learnt that Taiwanese beer Marker has already entered in mature period. To explore the new market is the important tactics for every beer brand. In a competitive beer...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74558124156509324655 |