A study for leisure shopping mall on relationships among store images, social exchange antecedents, and loyalty patronage behavior

碩士 === 銘傳大學 === 觀光研究所碩士班 === 92 === The purpose of this study was to explore the relationships among store images (price, convenience, atmosphere, service, recreational experience), social exchange antecedents (overall customer satisfaction, trust), and loyalty patronage behavior for leisure shoppin...

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Bibliographic Details
Main Authors: Chun-Ting Yeh, 葉俊廷
Other Authors: 作者未提供
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/864g76