The Relationship Between Package Visual Design of Green Product and Consumer Behavior- an Example of Green Laundry Detergent
碩士 === 銘傳大學 === 設計管理研究所 === 92 === Both of the environmental protection and the green consumption are emphasized by the government and the corporation for sustainable development. Some environmental protection regulations and green procurement may encourage the consumer to buy green products. On th...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/22199863565457622963 |