Internal and External Factors, New Product Innovation Degree and New Product Performance
碩士 === 國立成功大學 === 企業管理學系碩博士班 === 92 === Abstract Innovation is the way of creating and sustaining business competitive advantage. According to the report of PDMA in America refers to that more than 50% sales derive from new product in high-tech firms, even more than 60% in well-performed firms. T...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/51207892523232603764 |