A pilot study of customer relationship management in media industry the case of digital television in Taiwan
碩士 === 國立交通大學 === 傳播所 === 92 === With the emergence of the Internet, the pulse of digitalization has made many rising stars of traditional industries. The media is one such industry that is capturing focus in this wave of changes. The digitalization of traditional media such as radio, television, a...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2003
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| Online Access: | http://ndltd.ncl.edu.tw/handle/11387075396918227321 |