A Study of the Effect of the Emotional Contagion on Customers’ Perceptions of Service Quality in Service Encounters—Moderating Effect of Store Atmosphere
碩士 === 國防管理學院 === 資源管理研究所 === 92 === In the settings of service industry, employees’ kind and friendly emotion display is what consumers expect. The service organizations also believe that employees who display positive emotions can result in good business image and great benefit. There have been...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/21544772508574601082 |