An Application of Theory of Project Advancement to Transnational Investment — Fast Food Industry Entry into Mainland China
碩士 === 國防管理學院 === 國防決策科學研究所 === 92 === During the course of globalization, enterprises can usually develop strategic plans for exploring global market, and choose to invest in the areas that generate high return on investment and thus realize the ultimate value of their products or services, which i...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/85604607129167485399 |