The effects of promotion have on consumers'' assessments of consumption value and purchase intentions
碩士 === 南華大學 === 管理科學研究所 === 92 === With the rise of living standards, the market also expands for the low pollution and high added-value cosmetic products which government authorities now regard as one of the industries in the Challenge 2008-National Development Program. However, facing depression...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67777977020785308624 |