A Study of Explored Buying Process of Pop Music Based onthe Hedonic Consumption.

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 92 === A Study of Explored Buying Process of Pop Music Based on the Hedonic Consumption. Student:Li-Chun Cho Advisor:Dr. Kuo-Kuang Chu Department of Marketing and Distribution Management National Kaohsiung First University of Science...

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Bibliographic Details
Main Authors: Li-Chun Cho, 卓麗純
Other Authors: Kuo-Kuang Chu
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/31026093595077235128