A Study on the Relationship between Customer Satisfaction and Consumption Behavior of Taiwan Mango Market

碩士 === 國立屏東科技大學 === 農企業管理系 === 92 === To establish brand names and to get the government’s certification are now musts for Taiwan fruit industry under the competitive environment for the fruit market. The customers’ satisfaction and their willing to purchase are also key successful factors for the s...

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Bibliographic Details
Main Authors: Fu-Sheng Hu, 胡富勝
Other Authors: Rern-Jay Hung
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/63648584867419159548