The Study of Parental Consumer Decision-Making Behavior of Kindergarten in Taipei and Kaohsiung
碩士 === 國立屏東科技大學 === 幼兒保育系碩士班 === 92 === In this study, the E-K-B and Kotler consumer decision-making model were used as conceptual framework. The research structure consisted of three market segmentation variables including geographic area, purchased situation, and demographic variables, and four pa...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84025469233624352512 |