The Analysis of CPC’s Marketing Challenge and Strategies after the Petroleum Industry Liberalization in Taiwan
碩士 === 國立中山大學 === 高階經營碩士班 === 92 === In Taiwan, prior to the petroleum industry liberalization starting from 1990, the whole petroleum market was highly regulated and monopoly. Since 90s, the first private owned gas station was built in 1997; the Formosa Petrochemical Corporation went public in Sep...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/67665548949952975663 |