民眾參與解說活動動機、滿意度與願付價格之研究:以荒野保護協會為例

碩士 === 臺中師範學院 === 環境教育研究所 === 92 === The purpose of this study was to evaluate visitors’ willingness to pay (WTP) for the participation in interpretive activities held by the Society of Wilderness in Taiwan (SOW). The relationships among visitors’ demographics, visitors’ motivations, and satisfactio...

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Bibliographic Details
Main Author: 方怡蓁
Other Authors: 吳忠宏
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/61758620423360629950