The Competitive Advantage of Global Leaders in the Emerging Memory Card Market

碩士 === 國立清華大學 === 工業工程與工程管理學系 === 92 === This study employs a case study approach to evaluate the three leading global memory card manufacturers’ competive situation and challenges. It also tries to explore their business strategies based on analyses of value chain and competitive advantage theories...

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Bibliographic Details
Main Authors: Cheng-Yu Wong, 翁震宇
Other Authors: Chu-Tao J. Wu
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/7cc3uu