Study on Consumer Behavior for Camera Cellphone
碩士 === 國立臺北大學 === 企業管理學系 === 92 === We took the camera cellphone market as a study subject, aimed to understand the purchase decision of consumers while choosing the camera cellphone. This study was based on the CDP model of consumer behavior theory to build the research framework. The research obje...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99770607764732074877 |