The evolution of the application of Analytical CRM A case study of Consumer banking business in Taiwan
碩士 === 國立臺灣大學 === 國際企業學研究所 === 92 === This is an over-banking environment in Taiwan. As long as a bank initiated a new product and generated some profit, there are definitely a lot of followers to copy the product and decrease average profit level for the product. The quick solution is Customer Rela...
Main Authors: | Jay Wu, 吳啟光 |
---|---|
Other Authors: | 趙義隆 |
Format: | Others |
Language: | en_US |
Published: |
2004
|
Online Access: | http://ndltd.ncl.edu.tw/handle/71507245114916368134 |
Similar Items
-
A study on Analytical CRM for Airlines
by: Yu-Chuan Wu, et al.
Published: (2004) -
Effects of e-CRM Customer-bank relationship quality and outcomes: The case of Taiwan banking
by: TASI, YA JU, et al.
Published: (2018) -
The Application of CRM at the Direct Selling Business
by: Hong,Shu-Ping, et al.
Published: (2019) -
A Study of CRM adoption in Taiwan banking industry
by: Yu-Chang Kuo, et al.
Published: (2001) -
A SYSTEMATIC METHODOLOGY ON CROSS COUNTRY BRANCH CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IMPLEMENTATION- TAIWAN TO VIETNAM BANKING CRM CASE STUDY
by: Nguyen Ha Ninh, et al.
Published: (2011)