資料倉儲及採礦技術與客戶關係管理之結合：台灣與大陸銀行業個案分析
碩士 === 國立臺灣大學 === 國際企業學研究所 === 92 === Abstract A CEO’s survey identified the most important management issue they face is Customer Retention and Loyalty. The top priorities for the CEOs within 3 years are : Upgrade their understanding on customer’s data and develop the capability to meet the require...
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| Format: | Others |
| Language: | zh-TW |
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2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34919098338282106815 |