Decision-Making Factors of C2C Online Auction: A Case Study of Main Online Auction Websites in the Cross-Straits

碩士 === 淡江大學 === 國際商學碩士在職專班 === 92 === Online Auction is a business with high homogeneity and low entry barrier. This research discusses the decision-making factors which influence the Cross-Straits main C2C Online Auction. Collect Online Auction related literature and join Online Auction to gain t...

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Bibliographic Details
Main Authors: Shih, Tsung-Lei, 石崇蕾
Other Authors: Chen, Chien-Fu
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/83684424808276144384