A STUDY ON THE RELATIONSHIP BETWEEN INTERNATIONALIZATION MOTIVES、OPERATIONS AND PERFORMANCE ─ ILLUSTRATED BY TAIWAN’S RESTAURANT INDUSTRY

碩士 === 大同大學 === 事業經營學系(所) === 92 === Because of updating computer technology, worldwide access of Internet, and becoming one member of WTO, Taiwan in 2004 sees some restaurants aggressively expanding their business territory. This study probes into the motivation of internationalization, current ope...

Full description

Bibliographic Details
Main Authors: Tzu-yun Lee, 李紫雲
Other Authors: Wen-guei Liang
Format: Others
Language:zh-TW
Published: 2004
Online Access:http://ndltd.ncl.edu.tw/handle/06189513641933868598