The Research of Consumer Preferences in Online Purchase Decisions-The Case Study of Cosmetic Consumers
碩士 === 長榮大學 === 企業管理學系碩士班 === 93 === As Internet technology flourishes, a new decade begins for online transaction. The population of Internet shopper grows fast in past few years, they purchase the goods over Internet, including the fast growing cosmetic and the situation causes cosmetic industry t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/02821290768006690606 |