The Study of Internet Shop's Service Quality on Consumer Satisfaction and Repurchase Intentions

碩士 === 中原大學 === 企業管理研究所 === 93 === The Internet’s emergence has brought the new business pattern, many Internet shops also figure in the retailing industry. It has been an inevitable trend for companies to conduct marketing activities on the Internet and gain competitive advantages. After the virtua...

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Bibliographic Details
Main Authors: Tian-Yi Chou, 周恬怡
Other Authors: Pen-Che Liao
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/qyauds