A Study of Service Failure, Service Recovery & Customer Behavior in the Theme Park
碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 93 === The data of the customer complains in the industry generally is not easy to obtain, or even did not create the file. Therefore, the research of the service failure in past mostly apply Critical Incident Technique (CIT) to collect the case of the customer compl...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/68718825819863200064 |