The case studies of the service quality for comprehensive customers by the application of the PZB mode
碩士 === 高苑技術學院 === 經營管理研究所 === 93 === The study uses research model of PZB service quality （Parasuraman, Zeithaml & Berry, 1985）, according to the evaluation of satisfaction, to compare the opinion and current status of internal customers （employee） and external customers （consumers） between two...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10163708537421660402 |