Elements that affect the marketing results of financial innovations---Structured Note as an example
碩士 === 龍華科技大學 === 商學與管理研究所碩士班 === 93 === The main subject of this paper is to discuss the development of Structured Note in Financial Innovations in Taiwan and its influence on the designing and marketing of financial commodities. The marketing of global Structured Note started in 1983. According to...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/01567394552416989628 |