Research on Exploration Effect for Internal Marketing and Leadership Styles on Job Satisfaction and Job Performance -- A Case Study of United Daily News Group
碩士 === 銘傳大學 === 傳播管理研究所碩士班 === 93 === Business entities, especially media organizations, must begin with internal marketing if they are going to handle their external marketing well. They need to realize that understanding of employees’ work satisfaction is the key to effective internal marketing. D...
Main Authors: | Chia-Wei Li, 李家瑋 |
---|---|
Other Authors: | 作者未提供 |
Format: | Others |
Language: | zh-TW |
Published: |
2004
|
Online Access: | http://ndltd.ncl.edu.tw/handle/33945348602372123027 |
Similar Items
-
An Exploration of Organizational Climates and Leadership styles for Job satisfaction and Performance.
by: Hui-Chun Hsu, et al.
Published: (2003) -
Job performance, job satisfaction and intent to stay in job effect by leadership style.
by: Yu-chuan Lu, et al.
Published: (2014) -
Leadership Style, Job Involvement and Job Perfprmance for ROC-Z Troop
by: Chia-Wei Hsu, et al.
Published: (2015) -
Job Satisfaction to Enhance Leadership Style of The Principal
by: Sutji Harijanto
Published: (2018-03-01) -
The Relationship between Leadership Styles and Job Satisfaction: Work Values as Moderators
by: Wang Shih-Wei, et al.
Published: (2015)