The study of Taiwan’s Life Insurance Marketing under current financial environment

碩士 === 銘傳大學 === 經濟學系碩士在職專班 === 93 === After the enactment of the Financial Holding Company Act, there grows 14 financial holding companies in Taiwan. Life insurance company must enhance distribution channels to maintain their marketing and competition superiority. The propose of the study is to surv...

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Bibliographic Details
Main Authors: Wei-Di Feng, 封威蒂
Other Authors: Chien-Sen Huang
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/7a9cpx