The Exploration of Service Recovery, Perceived Justice, and Customer Behavior: Evidences of Credit Cardholder
碩士 === 銘傳大學 === 管理學院高階經理碩士學程 === 93 === According to Desatnic（1988）research indicates that the enterprise needs to spend five times efforts more to develop one new customer than to maintain an old customer. Therefore, dealing the issue of customer complain is a very important subject for every enter...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/d486n3 |