Market Segmentation of Online Game Industry: An Empirical Study

碩士 === 國立中興大學 === 電子商務研究所 === 93 === Because of the development of Internet technology and people’s attention to the recreation activity, the population of the online game grows up apparently in recent years. It is also because of the rapid growth of online game market, more and more companies invo...

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Bibliographic Details
Main Authors: Shu-I Lee, 李書儀
Other Authors: Wesley Chang-Chien
Format: Others
Language:en_US
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/91464201320685154168