A Model for E-Store Loyalty Measurement: An Empirical Study of Online Bookstores
碩士 === 國立中興大學 === 電子商務研究所 === 93 === The proliferation of electronic commercial activities impacts on the business and on many academic studies significantly. It not only has been a new distribution channel, but also formed a new marketplace where supply and demand can meet and incurs relative valu...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64225187189794898001 |