The effects of market characteristics, core competence, organization strategic and culture on the NPD performance- the moderate effect of resource input.
碩士 === 國立成功大學 === 企業管理學系專班 === 93 === New product development project is an important value-adding activity, and it can help firms to maintain competence. Recently, with the consumer demands changing and new technology development, product life cycle become shorter. The current product in the market...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/90724265835456272413 |