From beats to entertainment: the transformation of production and marketing in popular music industry
碩士 === 國立交通大學 === 傳播研究所 === 93 === The economy logic of popular music industry is production, distribution and consumption. “Market” is always the central concern in this capital procedure, and also the key factors of production and marketing. With the changes of consumption habits and market recess...
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| Format: | Others |
| Language: | zh-TW |
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2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/15670159972448583266 |