The Effects of Customer Complaint and Explanation on Customer Satisfaction and Repeat Purchase Intentions - The Case of B2B Business
碩士 === 國立交通大學 === 管理學院碩士在職專班管理科學組 === 93 === Customers may have negative impression to a product or a company due to the misleading service from the interaction between Sales people and them. However, if proper follow-up service can be provided by the industry to counterbalance this situation, custo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09321630314592981348 |