An empirical study on salesperson characteristics and the relationship quality－A case study of information service industry
碩士 === 國立交通大學 === 經營管理研究所 === 93 === Increasingly, firms are recognizing the value of establishing close relationships with their customer as a means of retaining existing customers. Also, firms are realizing that the intangible aspects of a relationship are not easily duplicated by competition, thu...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/yv8537 |