Factors Affecting the Behavioral Intention to use Mobile Shopping

碩士 === 國立彰化師範大學 === 資訊管理學系所 === 93 === With the rapid development of wireless communication technique, the service of mobile commerce becomes more and more important. Among these services, mobile shopping possesses the highest development potential. We explore factors associated with the intention o...

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Bibliographic Details
Main Author: 陳明義
Other Authors: 王怡舜
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/50402595776243259819