The Application Product Mix, Gap Theory and Importance-Performance Analysis on Art Festival Management－A Case Study of Chiayi International Band Festival
碩士 === 國立嘉義大學 === 管理研究所 === 93 === Summary Presently, there is a phenomenon that both the central government and each county government are eager to hold every kind of cultural celebration, which is viewed as a miracle remedy of stimulating the regional prosperity in the short-term. But all kinds of...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/20376722559334993542 |