Customer Relationship Management Drivers for e-Government
碩士 === 國立東華大學 === 企業管理學系 === 93 === Abstract: Customer Relationship Management (CRM) is one of the most important business issues in achieving sustainable competitiveness. It is a customer-centric strategy to acquire and retain customers through information technology (IT) for making profits. Report...
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| Format: | Others |
| Language: | zh-TW |
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2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/03084162943385116917 |