A Study of Taiwan Automotive Industry’s Investment Regarding Entry Mode and Operation Strategy in Mainland China─ A Case of Yelon Motor Group
碩士 === 國立東華大學 === 國際企業學系 === 93 === Abstract Taiwan’s automotive industry has grown slowly and even shrunken in the recent years. In the contrast, Mainland China’s open-door policy and economic reforms make its automotive market world’s most fast growing one in the past decade. This study mainly fo...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2004
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82659736976711211962 |