A Comparison Study Of consumer Knowledge And Consuming Will Of The Cash Card Consumer In Taiwan

碩士 === 南華大學 === 管理科學研究所 === 93 ===   The macro finance environment of Taiwan has changed fast, the financiers have developed the individual consuming affairs which have high profits and dispersed risks to raise their competitive strength. The cash card is the rising product that all banks are promot...

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Bibliographic Details
Main Authors: Rung-mau Lin, 林榮茂
Other Authors: Chien Yu
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/27738220617745444708