Research on the Relationship among Managerial Competencies, International Marketing Orientation, Coordination Mechanisms and Business Performance-The Case of Information and Electronic Industries Investing on China.

碩士 === 南華大學 === 管理科學研究所 === 93 ===   Currently many Taiwan-based information and electronic industries are heading to mainland China to invest in manufacturing. As such, with businesses’ intensifying their internationalization, how can those business firms bring their management into full play, how...

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Bibliographic Details
Main Authors: Tzu-chun Kuo, 郭姿君
Other Authors: Wei-shang Fan
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/49112494855927224864