Innovation Diffusion, Product Mix, and Price Acceptance:the Example of Chunghwa Telecom’s Multimedia on Demand (MOD) Service

碩士 === 國立屏東科技大學 === 企業管理系碩士班 === 93 === Broadband ADSL subscriptions in Taiwan have risen sharply in recent years, helped by Executive Yuan support of infrastructure expansion and heavy telecommunication service provider promotion. Today, the percentage of users in Taiwan surfing the web with ADSL...

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Bibliographic Details
Main Authors: Chin-Chuan Liang, 梁錦全
Other Authors: Fong-Yi Lai
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/61711764658199909701