The study of Taiwan’s strategy in developing cultural and creative strategy-take the example of publishing industry
碩士 === 國立中山大學 === 企業管理學系研究所 === 93 === This study preliminarily introduced the concept of “cultural creative industry” and chose “publishing industry” –which has been neglected in the industry study in the long run-as the main subject in this study. This study analyzed the developing trend and strat...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2005
|
Online Access: | http://ndltd.ncl.edu.tw/handle/37527608282350742132 |