The Transformation of Technical Innovation Strategies -Competitive Dynamics of Mobile Phone Industry
碩士 === 國立清華大學 === 科技管理研究所 === 93 === The “Innovation” is the power of high technology industry. It is very important issue how to integrate technology innovation and marketing strategy to get good sales performance. This thesis is about the competitive dynamics of Taiwan mobile phone industry in 200...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2005
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Online Access: | http://ndltd.ncl.edu.tw/handle/17032691057340857487 |