A Study on Creating Brand Image and Visual Identity Design for Taiwan’s Fruit Categories—A Case Study of Tangerines Brand in the District of Da-Keng, Taichung

碩士 === 國立臺灣師範大學 === 設計研究所 === 93 === The study is to create a brand image and propose a visual identity design of tangerines brand in the district of Da-keng, Taichung City. The methodologies of this study include literature reviews, investigation of questionnaires, depth interview, and creative des...

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Bibliographic Details
Main Authors: Chou, Hsiaoying, 周筱盈
Other Authors: 賴建都
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/17736802601198009355