Study of the Brand Name Design:the Chinese Character Utilizes Beverage Packing

碩士 === 國立臺中技術學院 === 商業設計研究所 === 93 === Character has direct function for communication, while name of commodity serves as the best bridge of communication between consumers and commodities in the scope of packaging design. Apart from laying emphasis on legibility, aesthetics and communication, the...

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Bibliographic Details
Main Authors: Chen,Hung-Chun, 陳虹君
Other Authors: Lee,Shan-Feng
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/37673696909601649891