A Case study of sport sponsorship –Take acer Incorporated as an exampleA Case study of sport sponsorship –Take acer Incorporated as an exampleA Case study of sport sponsorship–Take acer Incorporated as an example

碩士 === 國立臺東大學 === 體育學系碩士班 === 93 === Acer Incorporated is not only the establishment company of the domestic science and technology industry, but also the pioneer of sport sponsorship in Taiwan. Understand the patronage management style of the Acer Incorporated in main purpose of this research, and...

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Bibliographic Details
Main Authors: Ching-Zong Zou, 鄒慶宗
Other Authors: Wei-Shan Sui
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/21740364487805946715