THE STUDY OF MEASUREMENT OF VIRTUAL COMMUNITY USER SATISFACTION
碩士 === 國立臺灣大學 === 資訊管理學研究所 === 93 === With the development and progression of e-commerce, many enterprises realize that virtual community could bring them benefits. They try to build virtual communities to increase loyalty and then the purchasing intension of customers. How an enterprise can run vir...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/21095470556810028917 |