The Effect of Blog Characteristics on the Trust of Blog

碩士 === 國立臺灣科技大學 === 企業管理系 === 93 === This research mainly study the influence of Blog characteristic on the trust. It focus on the people who has surfed the Blog including Blogger and non-blogger. This research finds some characteristics which may influence the trust, that are exchangeability, usabi...

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Bibliographic Details
Main Authors: chi-chin Liu, 劉基欽
Other Authors: Pin Luarn
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/45310299394046393051