THE RESEARCH OF CUSTOMERS SATISFACTION AND LOYALTY OF MAJOR ACCOUNTS- THE CASE OF TAIWAN XEROX COPORATION IN THE INFORMATION SERVICE INDUSTRIALS
碩士 === 國立臺灣科技大學 === 管理研究所 === 93 === The coporation biggest challenge not only create satisfied customers ,because every competiter can do it；Therefore， how to create loyalty customer is a key point. But customers always are realistic,forgetful,and even affectless, they can not abandon opportunities...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/27538678532061598183 |