The Research of Applying Knowledge Management on Beverages Marketing Project

碩士 === 僑光技術學院 === 管理研究所 === 93 === Abstract The development of Taiwan beverage industry started from the two product lines, carbonic acid beverage such as Marble soda and the fruit juice, which were very popular prior to 1970.The industry passed through rigorous competition and growth. Today the mar...

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Bibliographic Details
Main Authors: Yi-ching Lee, 李靜怡
Other Authors: none
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/76077683700740201954