The study of the relationship between internal marketing, service-oriented organizational citizenship behaviors and employee trust
碩士 === 中國文化大學 === 國際企業管理研究所 === 93 === ABSTRACT The research use internal marketing as an independent variable to explore the relationships in both internal marketing and service-oriented organizational citizenship behaviors. Through the moderate function on employee trust , We can clarify further...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2005
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| Online Access: | http://ndltd.ncl.edu.tw/handle/61098674168367009875 |